{"title":"PERUMA 2026","description":"\u003cp\u003e\u003cspan\u003eപെരുമ 🌾\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMore than a collection, Peruma is a celebration of our roots—woven with heritage, memories, dreams, and the enduring pride of being Malayali. 🤍✨\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"untitled-jun24_10-37-15","title":"Paithrukam🌾","description":"\u003cp\u003ePaithrukam 🌾\u003c\/p\u003e\n\u003cp\u003eAn artistic celebration of Kerala’s heritage. From the grace of the karshaka stri in the paddy fields to the spirit of Theyyam, the grandeur of elephants, the rhythm of vallam kali, and the legacy of Kalaripayattu, each piece captures the stories, symbols, and soul of Kerala. Paithrukam is a tribute to the cultural legacy we inherit and proudly carry forward.\u003c\/p\u003e","brand":"VARALI CLOTHING","offers":[{"title":"S \/ Red","offer_id":50270253613413,"sku":null,"price":2599.0,"currency_code":"INR","in_stock":true},{"title":"M \/ Red","offer_id":50270253646181,"sku":null,"price":2599.0,"currency_code":"INR","in_stock":true},{"title":"L \/ Red","offer_id":50270253678949,"sku":null,"price":2599.0,"currency_code":"INR","in_stock":true},{"title":"XL \/ Red","offer_id":50270253711717,"sku":null,"price":2599.0,"currency_code":"INR","in_stock":true},{"title":"2XL \/ Red","offer_id":50270253744485,"sku":null,"price":2599.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0842\/9771\/1973\/files\/paithrkum_red6.png?v=1782282146"},{"product_id":"vayalum-veedum","title":"VAYALUM VEEDUM","description":"\u003cp\u003eVAYALUM VEEDUM\u003c\/p\u003e\n\u003cp\u003eSome places never leave us.\u003c\/p\u003e\n\u003cp\u003eInspired by Kerala’s paddy fields, village pathways, and ancestral homes, Vayalum Veedum is a tribute to the roots we carry wherever life takes us. Intricately embroidered with golden zari thread, the artwork captures the quiet beauty of familiar landscapes and cherished memories.\u003c\/p\u003e\n\u003cp\u003eA celebration of home, heritage, and the stories that stay with us through every journey.\u003c\/p\u003e\n\u003cp\u003eProduct Details\u003cbr\u003e• Premium cotton shirt \u003cbr\u003e• Golden zari thread embroidery \u003cbr\u003e• Mandarin collar \u003cbr\u003e• Half sleeves \u003cbr\u003e• Designed and crafted in India\u003c\/p\u003e\n\u003cp\u003eThe fields that taught us patience. The homes that taught us belonging. 🌾🏡✨\u003c\/p\u003e","brand":"VARALI CLOTHING","offers":[{"title":"S","offer_id":50271151554917,"sku":null,"price":2599.0,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":50271151587685,"sku":null,"price":2599.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":50271151620453,"sku":null,"price":2599.0,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":50271151653221,"sku":null,"price":2599.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0842\/9771\/1973\/files\/vayal_6.png?v=1782484544"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0842\/9771\/1973\/collections\/AB4EB728-FFB5-43F4-93E2-1F90185F516A.png?v=1782485262","url":"https:\/\/varaliclothing.com\/collections\/peruma-2026.oembed","provider":"VARALI CLOTHING","version":"1.0","type":"link"}